The beachwear collection offers womenswear, menswear, kidswear and accessories – all in blue printed fabrics (referencing water – obviously!) and featuring different traditional printing techniques.
The full collection is available in 150 H&M stores worldwide, as well as online from May 26th and a proceed of all profits are donated directly to WaterAid.
Below are some of my favourite pieces from the collection - a fair few of which you’re likely to see me in over the summer months.
