Last
week I was lucky enough to be invited to the launch of the Jamaican Olympic
track and field sports kit by Puma.
Designed
by Cedella Marley, the oldest child of Bob and Rita Marley, the collection
includes active sportswear and formalwear, all inspired by the designer’s home
country of Jamaica.
Colours
mirror those of the famous Jamaican flag
- which also formed the backdrop to the running track catwalk, and each
look featured graphic black, yellow and green. The flag’s colours are said to
represent ‘Black for the people, yellow for the Sun, and green for the island’s
lush vegetation’.
Activewear
features technical fabrics and ergonomic design, while the formalwear
collection references military jackets that Cedela’s father Bob was famed for
wearing.
Later
this month Puma will be releasing a diffusion collection of apparel,
footwear and accessories based on the Olympic collection. See www.puma.com for further details.
I have to say, I’ve been to a lot of catwalk shows of late and this
wasdefinitely the most fun. Jamaica really knows how to put on a party! No matter that
it was 5pm on a rainy Friday - the bar was churning out Wray & Nephew rum
cocktails, the kitchen was serving homemade patties, curried goat and ackee and
saltfish and the DJ played Buju Banton’s Champion (definitely one for my Reggae Marathon playlist) as Bolt took to the
catwalk to close the show - seen here with Cedela.
I'm not usually one for food photos, but I'll make an allowance for this one :-)
run like ‘elle – Jamaica will be. x